AI Insights · Timothy · April 2023
Top 5 Netflix Games on iOS in Australia Q1 2023
An overview of the performance of the top 5 Netflix games on iOS in Australia during Q1 2023, highlighting trends in downloads, revenue, and active users.
In Q1 2023, the top 5 Netflix games on iOS in Australia displayed varied performance across downloads, revenue, and active user metrics. Here's a closer look at how each game fared during the quarter.
Cats & Soup from hidea saw its weekly revenue peak at around $3.3K in mid-January, before fluctuating between $1.8K and $2.9K for the rest of the quarter. Weekly downloads initially surged to 6.8K at the start of January but gradually decreased to around 2K by the end of March. Active users followed a similar trend, beginning at 13.4K and peaking at 18.6K in early January, before settling back to 13.9K by the end of the quarter.
Exploding Kittens®, published by Marmalade Game Studio, experienced a decline in weekly revenue, starting at $359 and dropping to as low as $83 by mid-March, before slightly recovering to $111 by the end of the quarter. Downloads were modest, peaking at 124 in early January and falling to 47 by mid-March, with a slight uptick to 65 in the last week of the quarter. Active users decreased from 239 to 192 over the three months.
HELLO KITTY HAPPINESS PARADE by Netflix, Inc. had minimal revenue fluctuations, with occasional small peaks such as $25 in late January and $18 in mid-March. Downloads started at 251 and gradually declined to 139 by the end of March. Active users showed a slight downward trend from 306 at the beginning of the quarter to 288 by the end.
Asphalt Xtreme, also from Netflix, Inc., maintained consistent download numbers, starting at 257 and ending with 179. Revenue saw minor peaks, such as $16 in mid-February, but remained low overall. Active users remained relatively stable, starting at 2.1K and ending at 2K by the end of March.
Bowling Ballers, another title by Netflix, Inc., saw consistent downloads, beginning at 102 and reaching 69 by the end of the quarter. Revenue had small peaks, such as $14 in early March, but was generally low. Active users decreased from 607 to 486 over the quarter.
These insights come from Sensor Tower, where more detailed data and trends are available for further exploration.
